KPMG’s HEAD OF CONSUMER & RETAIL ASPAC, ANSON BAILEY TO PRESENT AT APTRA SUMMER IN THE CITY, HONG KONG

Singapore 15 July 2024 APTRA is delighted to announce that Anson Bailey, Head of Consumer & Retail ASPAC for KPMG, will join the APTRA Summer in the City evening in Hong Kong on 21 August 2024, with ‘The future of seamless commerce in Asia Pacific’, a presentation on a new benchmark shaping the future of consumer retail. The presentation will feature key learnings from a new report published by KPMG earlier this month.

The KPMG report considers a new era of retail, driven by an end to the differentiation between online and offline, with greater integration across the customer journey, driving remarkable advancements in the sector. Businesses and consumers in Asia Pacific are adopting seamless, consumer-centric commercial strategies across different markets and geographies.

Commenting on the shift Anson Bailey said, “ The consumer expectation is that social media, delivery innovations, apps, websites, automated messaging, and other digital interactions seamlessly integrate with traditional brick-and-mortar stores. Retailers must stay agile and flexible to stay relevant, especially to tech savvy Gen Z who expect retailers to be on the ball.”

Sunil Tuli, President of APTRA and Group CEO, King Power Group (Hong Kong) adds, “Anson is a long-term and generous supporter of APTRA and his presentations are always packed with valuable insights delivered with his signature style of translating data via humorous story-telling into highly relatable learnings. We are very grateful to him for giving his time.”

Spaces are limited and tickets are selling fast @USD100 to cover costs, in keeping with APTRA’s not for profit status. Pernod Ricard are generously supporting the evening with champagne and cocktails from their portfolio. Tickets can be booked via admin@aptra.asia. Summer in the City is open to all APTRA members and the wider travel retail industry.

ENDS
www.aptra.asia